A reply that may be along the lines of: “a small to medium sized company in xyz vertical that needs abc product/quality or service.” If I ask you right now, who your target audience or ideal customer is, I’m sure that you can give me a very logical reply. The problem lies in the knowledge and information we lack. They may not understand their ‘Buyer Persona’, but they definitely have at least one. So, you have heard people throwing this term around as if everyone has one and everyone knows what one is.
0 Comments
Leave a Reply. |
Details
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |